Tuesday, January 27, 2009
Monday, January 26, 2009
Article on escorting in the recession :)
Struggling businesses can learn a lot from the sex industry, especially when it comes to pampering clients, says the former "Mayflower Madam," Sydney Biddle Barrows.
Even customers who have been smacked by the current downturn can be prodded to spend if you treat them the right way, says Barrows.
"People are now really careful about how they spend their money," she said recently in a telephone interview.
"They are out there looking for the best value, and value does not necessarily have to do with paying the least amount of money. It's about making a customer feel special."
Barrows, whose two books are part of the curriculum at Harvard Business School, ran New York City's most exclusive and expensive escort service during the major market meltdown of the 1980s. Her first book Mayflower Madam: The Secret Life of Sydney Biddle Barrows, was named as one of the 10 best business books of 1989 by Fortune magazine.
She said despite the difficult economic climate at the time, she was able to charge two times more than her competitors and business boomed. By distinguishing herself she was able to keep customers and charge whatever she deemed fit.
The secret to her success was keeping things simple and ensuring the happiness of her existing client base.
"You have to make sure you have loyal customers and repeat customers and that they refer you," she said.
Surviving a downturn is all about getting existing customers to spend more, she said.
"People are spending money with people they know and they trust," she said. "There are all sorts of things you can do to stay in touch with your customers."
In order to keep your existing customer base happy and informed, Barrows suggests regular mailings updating former clients about potential deals, and thank-you cards for recent purchases. And always be willing to put on a show.
While running the escort service Cachet in New York City between 1979 and 1984, she hired two out-of-work stage actresses to answer phones from callers looking for companionship. The actresses were instructed to act while on the phone. Customers were greeted with enthusiasm, and in many cases personal details were kept about each caller.
Barrows said it was all part of the plan to make the customers feel more comfortable and therefore more likely to spend money on her women.
"If you have to hire extra people, do it," Barrows said. "It's not about customer service, it's about making the customer feel special. Form an emotional connection with the customer. You will sell more. It will be worth it, it will pay for itself."
Even customers who have been smacked by the current downturn can be prodded to spend if you treat them the right way, says Barrows.
"People are now really careful about how they spend their money," she said recently in a telephone interview.
"They are out there looking for the best value, and value does not necessarily have to do with paying the least amount of money. It's about making a customer feel special."
Barrows, whose two books are part of the curriculum at Harvard Business School, ran New York City's most exclusive and expensive escort service during the major market meltdown of the 1980s. Her first book Mayflower Madam: The Secret Life of Sydney Biddle Barrows, was named as one of the 10 best business books of 1989 by Fortune magazine.
She said despite the difficult economic climate at the time, she was able to charge two times more than her competitors and business boomed. By distinguishing herself she was able to keep customers and charge whatever she deemed fit.
The secret to her success was keeping things simple and ensuring the happiness of her existing client base.
"You have to make sure you have loyal customers and repeat customers and that they refer you," she said.
Surviving a downturn is all about getting existing customers to spend more, she said.
"People are spending money with people they know and they trust," she said. "There are all sorts of things you can do to stay in touch with your customers."
In order to keep your existing customer base happy and informed, Barrows suggests regular mailings updating former clients about potential deals, and thank-you cards for recent purchases. And always be willing to put on a show.
While running the escort service Cachet in New York City between 1979 and 1984, she hired two out-of-work stage actresses to answer phones from callers looking for companionship. The actresses were instructed to act while on the phone. Customers were greeted with enthusiasm, and in many cases personal details were kept about each caller.
Barrows said it was all part of the plan to make the customers feel more comfortable and therefore more likely to spend money on her women.
"If you have to hire extra people, do it," Barrows said. "It's not about customer service, it's about making the customer feel special. Form an emotional connection with the customer. You will sell more. It will be worth it, it will pay for itself."
Friday, January 23, 2009
Comedy night in Ottawa
My sister and I went to the new Yuk Yuk's on Elgin for amateur comedy night. The MC was horrible and went on way too long about things that weren't remotely funny.. but surprisingly several of the amateur comics were so good that I laughed my ass off several times.. We were sitting in the 2nd row and it was a small enough venue that everyone had a great view and all giggles and laughs could be easily heard by the comics. Unfortunately every whisper could be heard as well so if you voiced a comment to a neighbour quietly you might get called out on it by the comic and heckled. I'm pretty bold so although I didn't outright heckle any of the comics as I can understand how nervous each of them was.. I made it clear I could spar with anyone if they picked on me:) We were there to support a friend of ours who was supposed to go up.. but as it turned out only his friend went up. He used cheat notes for his first time and he was still quite funny. Topics of fodder were of course the bus strike, politics and my personal favorite porn! When one of the comics commented on Peter North's ability to cum in vast quantities and his other claim to fame being Canadian.. it was all I could do to not shout out.. I know him! Which is in fact not really true. I met him.. had a photo taken with him and then he went on his merry way without saying one word to me.. and I'm pretty chatty so was a bit surprised when he didn't even reply with a 'you're welcome' or 'where in Canada?' when I told him I was a Canadian Milf and thanked him for letting me take the photo with him. Oh well.. there are a ton of people in the industry who aren't so stuck up :)
Anyway.. back to the comedy night. My friends' friend who did the comedy routine made several jokes about hairy pussies.. and that only the newer generation shaved their pussies and thought that was completely normal and attractive! Well duh.. I agree.. but didn't agree until probably after 2001 or so.. up til then I never shaved thinking it was only guys who were interested in pedophilia that would enjoy that.. what archaic thinking I had. His joke set about this was interesting because I had pretty much forgotten that I had that opinion at one time. FYI.. I enjoy a man to be shaved as well.. so long as he isn't very course in the hair department because a 5'0clock shadow rubbing up against my tender parts isn't pleasant either! Speaking of shaving.. what's really annoying is when a guy with that type of course hair shaves his chest! ouch!!! rubbing that up against my tender fleshy boobs also not pleasant :)
I only found out a while back that there were hairy pussy fetishes. but geeze there are fetishes for literally anything you could imagine out there. Farting, tickling, wrestling, clips4salewhere I host my store of clips has a plethora of them. I still learn new things regularly but I was shocked to see how clothed people being tickled on video would entertain people enough sexually to be so popular.. now farting??? what's the sexual entertainment there? Wonders will never cease!
Anyway.. back to the comedy night. My friends' friend who did the comedy routine made several jokes about hairy pussies.. and that only the newer generation shaved their pussies and thought that was completely normal and attractive! Well duh.. I agree.. but didn't agree until probably after 2001 or so.. up til then I never shaved thinking it was only guys who were interested in pedophilia that would enjoy that.. what archaic thinking I had. His joke set about this was interesting because I had pretty much forgotten that I had that opinion at one time. FYI.. I enjoy a man to be shaved as well.. so long as he isn't very course in the hair department because a 5'0clock shadow rubbing up against my tender parts isn't pleasant either! Speaking of shaving.. what's really annoying is when a guy with that type of course hair shaves his chest! ouch!!! rubbing that up against my tender fleshy boobs also not pleasant :)
I only found out a while back that there were hairy pussy fetishes. but geeze there are fetishes for literally anything you could imagine out there. Farting, tickling, wrestling, clips4salewhere I host my store of clips has a plethora of them. I still learn new things regularly but I was shocked to see how clothed people being tickled on video would entertain people enough sexually to be so popular.. now farting??? what's the sexual entertainment there? Wonders will never cease!
Wednesday, January 21, 2009
Ottawa adventures
I miss Ottawa.. but when I'm in Ottawa I miss Toronto. I'm looking to relocate back to Ottawa for several reasons. I have more regular clients who can easily visit me.. whereas in Toronto clients have a lot of trouble getting to my place in a reasonable amount of time. I shoot about once/month for jerkygirls.com in Kingston now and love it! I have a blast playing my well niched MILF role and seeing the guys eyes pop out when they get to play or view my tits. Most of them are younger and haven't seen natural tits my size in person. Shooting for jerkygirls.com is closer and easier for me to get to from Ottawa than from Toronto.. mind you I usually shoot for them on my way to and from on my trips. This will allow me to shoot more often there. I also hope to be shooting more for 10network.com which is in Ottawa. My move to Toronto was partly to be near family again but also to shoot more porn. I was surprised to find that there are basically only smaller mostly unprofessional companies to shoot for in Toronto for very very low rates. As most of you know I ended up going to LA last year after AVN to shoot. It was a blast but expensive as I had to pay for my own lodging, transportation and of course did a ton of shopping :) I am still disappointed that Toronto's industry is so underdeveloped ... it's a real shame. But!!! The Canadian content ruling has apparently gone from 5% to 30% so 10network.com assures me they want to shoot me more often so hopefully I will be shooting more Canadian programming in the near future for our paytv channels. So far I've done some promo work with them; did the naughty joke lady on Redlightdistrict channel and did one movie with Amber Moon ambermoonxxx.com called Dazed and Cumfuzed. I do have to say that if it weren't for my present border patrol crossing issues I would for sure be in LA this winter and be making all of you jealous that I was avoiding this unending snowfall and cold-snap. I'm proud of the milf movies I did while down there last year.
Anyway.. back to why I want to be in Ottawa aside from the porn shoots. Ottawa is beautiful of course.. but I love how easy it is to get from point A to point B compared to Toronto. I also have several colleagues both presently escorting and past escorts that I'm friends with so my community network is stronger here than in Toronto. In Toronto however I've developed a porn community network.. but most of the girls I know are mothers who have little time to themselves so working together is rare never mind spending social time together. See those girls on my facebook page.. www.faceboook.com/carriemoon and of course on jerkygirls.com As it is I'm amazed at what they can pull off and still take care of their young ones so well :)
So my friends in Ottawa will be able to help me shoot more content for my own website.. which is a huge plus! I started my first members site here and had a few friends volunteer to be on it initially.. I will probably once I get settled invite my porn girlfriends in Toronto to guest shoot as well on my site and it will be a nice break for them to come here.. or go back to Toronto as a visitor. SO! anyone who has a line on a nice 3 or 4 bedroom house that would be suitable for me to rent to both see clients discretely and shoot in a nicely finished rec-room basement feel free to let me know!
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